You might remember that Opena Case study was one of the winners of our Build-A-Business Competition last year. They won $35,000 cash, $9,500 in Google Adwords Credits, plus a VIP trip to New York to have lunch with Seth Godin. The founders of Opena, Rob and Chris, sold a massive amount iPhone case beer bottle openers – most of which leading up to Christmas.
Since the holiday shopping season is almost upon us, I asked Rob and Chris what they did to sell so many products.
Here are their 4 tips to help you prepare for the busiest time of the year: